L’Oréal R&I Immersive Event Platform

Enterprise, Marketing


Havas Events, Mediactive Group



L’Oréal R&I Immersive Event Platform

L’Oréal R&I Immersive Event Platform

When Havas Events asked BEMERSIVE to create an innovative digital platform for L’Oréal R&I, we proposed to bring them into the Metaverse! And it was a huge success!

All based on our in-house Metaverse Editor, BEMERSIVE created a taylor-made immersive platform for this exceptional client.

They teamed up with Mediactive Group to insure quality and very high security on livestreams, videostreams and visio-conferences.

BEMERSIVE was able to offer a unique experience to more than 5,000 users during 48h nonstop, in 5 continents on 6 different time zones!

Features :

  • a full immersive & intuitive interface
  • 4 amazing immersive rooms
  • more than 100 hours live contents
  • more than 200 VOD
  • 170 live conferences
  • 154 speakers

BEMERSIVE created a Metaverse platform for L’Oréal internal use, and it’s a huge success!
It’s a winning partnership with Havas Events and Mediactive Group!

COMPANY: Bemersive

By | March 25, 2022

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