AT&T – Jordan Spieth PGA Experience
AT&T Connects Golf Fans with Jordan Spieth through Magic Leap and Interactive Golf Club Swing Experiences at Pebble Beach Pro-Am
AT&T and the PGA TOUR are making it possible for golf fans to get closer to the action at the famous California course for the AT&T Pebble Beach Pro-Am this year. Groove Jones was asked to create multiple digital and interactive experiences that allowed fans to engage with a hologram version of Jordan Spieth (the 11-time winner of the PGA TOUR), giving fans the chance to interact with the star virtually as well as an interactive golf club swing experience.
Roborace – Immersive VR Simulator
Roborace VR– At the 2018 Goodwood Festival Of Speed (FOS), Roborace’s Robocar accomplished the first-ever fully autonomous hillclimb, becoming the first driverless electric racing car to tackle the famous FOS hill. Guided purely by automated systems, the car was equipped with a variety of sensors, giving it 360º vision.