Tag: 360
David Cleverdon – 360 Immersive

David Cleverdon – 360 Immersive

by Rick August 4, 2019 360, VR

ABOUT: I have been in the production marketing industry since the mid-80s. This includes video production, motion graphics, web development, app development, training, and trade show support. I have always believed technology could bring something new to our clients and built my first website in 1994. Around the same time, I developed flash-based CD-ROM presentations that trained Hewlett-Packard employees within HP’s printer and mass storage divisions. When VR became commercially available in December 2014, I felt it was a real opportunity to look at a new form of storytelling that could immerse somebody in a specific message or idea. Movies, TV, training presentation (generally supported by PowerPoint): these are all passive experiences…and virtual reality allowed us to engage a viewer in an active immersive experience. To me it was a real game changer.
(more…)

Hermès: Hors Les Murs

Hermès: Hors Les Murs

by Alvin Manalac August 3, 2019 Tourism, 360, VR, Entertainment, Marketing

A Stunning VR Experience Explores the First Crystal Maker in Continental Europe

From November 18th – 26th, 2016, Le Carreau du Temple in Paris hosted “Hermès hors les murs,” an itinerant celebration of craftsmanship. At the event, first established in 2011, artisans from ten Hermès métiers met the public and share their expertise, experience and passion.

The craftspeople at one particular workshop stood out, and their story was waiting to be told. UNIT9 created a VR experience that brought to life the inner workings of Saint-Louis—the first crystal maker in continental Europe

 

 

(more…)

Celebrity Edge Cruise VR Training and Sales Solution

Celebrity Edge Cruise VR Training and Sales Solution

by Alvin Manalac July 15, 2019 360, VR, Training

The Alliance

Celebrity Cruises is a world-class, cruise vacation company.

Xennial Digital is a leading eXtended Reality (XR) company, focused on helping educational and corporate institutions develop highly immersive and results-driven learning experiences through VR and Mixed Reality.

In early 2018, the organizations joined forces to create a VR training and sales solution to help travel agents and onboard sales agents learn about the new Celebrity Edge cruise ship, 11 months before its launch.

 

 

(more…)

Terrafugia VR for Product Visualization

Terrafugia VR for Product Visualization

by Alvin Manalac 360, VR, Automotive, Entertainment

Terrafugia is Using VR for Product Visualization – The Future of Mobility From Ground to Air

How can you demonstrate the future of transportation when your engineers are still developing the product? VR is a great way to bring people into a product demonstration and tell them the story when it is still being developed. Groove Jones recently helped Terrafugia bring their concept to life. The TF-2 is a three-part transportation system consisting of a passenger or cargo cabin that is transported by an air vehicle and a road vehicle. Terrafugia is a company is currently working on combining two modes of travel – both land and air.

 

 

 

 

Visualizing the Customer Journey

Below are screenshots of the VR production that was created to demonstrate how a traveler can order a ride via a mobile App, be transported to a pickup location and then travel via the air to a remote location.

The production utilized both CGI visual effects and 360º video, captured on location.

 

 

 

 

 

 

 

 

 

STUDIO: Groove Jones

My Africa 360VR

My Africa 360VR

by Alvin Manalac 360, VR, Entertainment, Travel / Tourism

My Africa 360VR

OFFICIAL SELECTION TRIBECA FILM FESTIVAL 2018
WINNER – AT&T FILM AWARDS: BEST 360 FILM
WINNER- GOLD TELLY AWARD: CRAFT – BEST USE OF VR

CHALLENGE

Conservation International wanted to transport people to Northern Kenya to show in 360VR how the people and wildlife live together. The story tells of the rescue of an orphaned baby elephant.

 

 

(more…)

How will 360 video impact consumer behaviour in the future?

How will 360 video impact consumer behaviour in the future?

by Rick July 7, 2019 360

The 360 Video Panel consists of some of the industry’s leading 360 video creatives, working on projects for the world’s biggest brands and organizations. Here they share their thoughts on all things 360 video. Do you have a question for The 360 Video Panel? Send it to hello@virtualrealitymarketing.com.

(more…)

Seabourn TableVision

Seabourn TableVision

by Alvin Manalac June 15, 2019 360, VR, Training

SEABOURN & PIXVANA PARTNERED TO CREATE CUSTOM VR EXPERIENCE TO TRAIN CRUISE LINE WAITSTAFF

THE CHALLENGE

Ultra-luxury Seabourn Cruise Line had a problem. When a ship’s enormous dining room has 105 tables and is constantly in use, how can you train new waitstaff? With world-class service at the forefront of their promise, the Seabourn team is continually pushing the boundaries of hospitality, accomodation, and service, and cold meals are not acceptable.

 

 

(more…)

Intercellular – An Interbody VR Experience

Intercellular – An Interbody VR Experience

by Alvin Manalac 360, VR, Medical, Training

Intercellular – learn more about your body.

Random42’s educational virtual reality experience takes you on an immersive journey inside the human body.

The experience takes a deeply engaging, cinematic approach towards an educational virtual reality experience, designed to educate the user with the fascinating and complex scientific processes that take place within the human body.

 

 

(more…)

Where do you see 360 video ten years from now?

Where do you see 360 video ten years from now?

by Rick May 27, 2019 360

The 360 Video Panel consists of some of the industry’s leading 360 video creatives, working on projects for the world’s biggest brands and organizations. Here they share their thoughts on all things 360 video. Do you have a question for The 360 Video Panel? Send it to hello@virtualrealitymarketing.com.

(more…)

Criminal Justice Network

Criminal Justice Network

by Alvin Manalac May 10, 2019 360, VR, Entertainment

Mass incarceration is not only inhumane, it’s also against the law. Thousands of people are locked up without trial due to cracks in the penal system of Brazil, which is already the third largest prison population in the world.

It’s for these reasons that JWT was approached by Justice Network to create a campaign and publish a manifesto containing four requests for prisoners:

  1. A remand hearing granted within 24 hours
  2. Immediate release of people who’ve already served their time
  3. No new inmates allowed into overcrowded prisons
  4. Pregnant women or with children under 12 be allowed to wait for trial outside prison

 

 

(more…)

1 2 3 5