VRM Reality Innovators Network Highlights 2026.03.16

VRM Reality Innovators Network Highlights 2026.03.16

VRM Reality Innovators Network Highlights 2026.03.16

There’s a ton of excellent content in our Reality Innovators Network community, but don’t worry if you’ve missed the last few days, we got you covered. 

ZeroLight Helps Slate Auto Lock in 150K Reservations

Slate Auto is a new American EV with 100+ attachment points for total DIY personalization. For the launch configurator, they turned to ZeroLight. The result? Cloud-streamed 3D, no plugins, straight in the browser. Read more

Snap and the Louvre Make History Live in AR

The Louvre has 35,000 works but most visitors rush straight to the Mona Lisa. Snap’s AR Studio Paris thought differently. Six overlooked masterpieces, six QR codes. Point your Snapchat camera and the art comes alive. Read more

Meta Ray-Bans and a Privacy Crisis Three Moves Deep

Seven million cameras on faces. Swedish journalists found that ‘Hey Meta’ routes footage to offshore contractors. Meta’s response: two months of silence, then a privacy policy link. That’s not damage control. Read more

Brands in Play: SXSW’s Take on Immersive Marketing

Nic Hill and Val Vacante sit down with Katie Perera, Director of Conference Strategy at SXSW. They talk AI and human connection, the return of creativity, fandom, and what makes immersive brand experiences stick. Read more

Laser Dance Took 3 Years and a Moving MR Target

Gabriele Romagnoli interviews Thomas Van Bouwel, the solo dev behind Laser Dance. Three years building a MR game for Quest 3 while Meta’s platform kept shifting. What breaks, what survives, and what’s next. Read more

VRARA’s Immerse Global Summit Is Back in San Francisco

Nathan Pettyjohn says VRARA’s Immerse Global Summit Enterprise Edition is back. April 14-15 at the Verizon Innovation Lab in SF. Speakers from Lockheed Martin, Google Gemini, Walmart, HTC Vive, and more. Read more

David Montecalvo Makes Players Vanish on Quest 3

David M. Montecalvo built a dynamic MR shader for Quest 3 that makes players and objects disappear in real-time multiplayer. Think optical camouflage from Ghost in the Shell, running live in your living room. Read more

By | March 16, 2026