There’s a ton of excellent content in our Reality Innovators Network community, but don’t worry if you’ve missed the last few days, we got you covered.
Medical Digital Twins for Surgical Training
What happens when top neurosurgeons train in VR? Medicalholodeck and Münster University Hospital explored that question—boosting precision, collaboration and efficiency in brain surgery training. The results are impressive. Read more
Lufthansa Launches New Cabins with Hologram Showcase
Lufthansa teamed up with Groove Jones to unveil its new Allegris cabins with a stunning hologram-powered event—turning luxury travel into a multisensory experience. A bold blend of innovation and brand design that left a lasting impression. Read more
Pringles Goes Only-Up in Fortnite with Mapshot
Pringles took Mr. P to new heights—literally—with a custom “Only-Up” parkour game on Fortnite. Created by Mapshot, this branded world challenged players to climb their way to the top in a fun and sharable campaign. Read more
Gaming Data, Roblox Growth & Smart Brand Plays
GEEIQ’s Charles Hambro joins Brands In Play to explore what brand success in gaming really looks like—from Roblox’s evolving value to Fortnite’s new algorithm and why campaign activations may be overtaking virtual worlds. Read more
CREAL’s Light Field Optics Raise the AR Bar
Could this be the AR display to beat? CREAL’s new light field prototype combines sharp image quality, natural focus, and impressive FOV—raising the bar for optical performance in wearable displays. Read more
VR Expands the Canvas
VR isn’t replacing artists—it’s expanding what’s possible. From painting to sculpting, immersive tools are giving creators new ways to express, experiment, and imagine. A fresh take on creativity in the age of spatial computing. Read more
AI-Powered Ride Film Brings Battle Boats to Life
Battle Boats isn’t just a concept—it’s a full AI-powered ride preview, crafted by Gianni Olivas using 5+ tools and traditional VFX workflows. From racing to water combat, it shows how AI can boost—not replace—cinematic creativity. Read more
