There’s a ton of excellent content in our Reality Innovators Network community, but don’t worry if you’ve missed the last few days, we got you covered.
Coachella x Fortnite: A Game Built for the Fans
A new Coachella-inspired Fortnite game just dropped—crafted for the fans, not just the brand. With nearly 500K plays and 20M+ impressions, it blends music, vibes, and gameplay in a way few ever do. Read more
Lucid Reality Wins Webby for VR Medical Training
Lucid Reality Labs just won a Webby for their AI-powered VR sim that redefines medical training. From lifelike intubation to real-time AI feedback, it’s a glimpse into the future of healthcare. Read more
Design & Buy a Porsche in XR on Vision Pro
Porsche just dropped an XR-powered Apple Vision Pro app that lets you design—and buy—a rare $250K 911 Spirit 70 edition. With slick 3D features and a nod to the brand’s ’70s legacy, it’s a bold move in immersive retail. Read more
Tom Emrich on Why AR Is Delivering for Brands
Tom Emrich joins the Brands In Play podcast to break down why AR isn’t just hype—it’s marketing’s new playground. From Dior’s 6.2x ROAS to wearable-driven futures, spatial marketing is leveling up fast. Read more
Minecraft Is Becoming a Playground for AI Testing
Minecraft isn’t just a game—it’s becoming a proving ground for AI. This piece explores how the open-ended world of Minecraft is shaping the way researchers test, train, and evolve intelligent agents. Read more
Meta Shares New Data on the Future of VR & MR
Meta just dropped fresh insights on the evolving VR/MR landscape—from $2B+ spent on Quest titles to the rise of Gen Z users. As the audience shifts, Meta’s betting big on personalization and better discovery tools. Read more
Proto-AGI Milestone: Meet Alexander, the Self-Guided AI
A major leap in AI just happened. Alexander, the first evolving Proto-AGI, demonstrated self-curated memory, emotional reflection, and value-driven decisions—marking a shift toward sovereign intelligence. Read more
