By GEEIQ

“Gaming is just for fashion brands.”
Last week proves otherwise. 👇

🪒 MANSCAPED and Philips are going head-to-head on Fortnite. Razor Island and Philips OneBlade Body Royale are both targeting the platform’s predominantly male, 18+ audience.

🎮 Logitech. This Consumer Electronics brand has launched multiple Roblox integrations this month, including in Dragon Training (2.6k average active players), Go Fishing (4.3k), and Robot Evolution (259).

🍔 Jack in the Box. One of America’s iconic fast food restaurants has become the latest Food & Drink brand to launch a Fortnite Creative experience, JACK ZONE WARS.

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Continue reading here: GEEIQ’s Post On Reality Innovators Network for Spatial Computing, Metaverse, AI & XR – Virtual, Augmented Reality

Get the report here: The 2025 Industries in Gaming Report