Energy Upgrade California wanted to create a unique way to educate people across the state about the importance of energy conservation. In collaboration with Momentum, Helios created a Virtual Reality experience to help communicate the impact of an individual’s energy use on the California environment.
Within the virtual experience, guests were hang glided over the California landscape and were posed with a series of questions about their personal energy use in which they could answer though a physical computing integration. Once a question was answered, the landscape below would visually evolve in real-time to show the impact of that decision on the environment, whether positive or negative. The experience toured California for 6 months, had over 10,000 riders and 450,000 impressions.
STUDIO: Helios Interactive